Auction Report

Customs and Exotics Rule Vegas

Barrett-Jackson Auction Totals More Than $32.5M in Sales

Posted: October 27, 2016 9:00 am
by Matt DiVenere

Under the bright lights at Mandalay Bay in Las Vegas, Barrett-Jackson shone bright, thanks to a large number of successful custom and exotic lots during its ninth-annual auction in Sin City from Oct. 13-15.

Not surprisingly, custom jobs were a hit throughout the weekend. Barrett-Jackson has always held a tight grasp in this section of the market, and this year’s auction was no different, with customs making up nearly 29 percent (221 lots) of the entire Las Vegas docket. Out of these 221, coupes, pickups and convertibles made up 110 of those lots.

Highlighting the custom pickups on the docket was a 1953 Ford F-100 custom pickup that sold for US $47,300. The truck had gone through a full frame-off restoration this past year, and looked stunning. The modernization of the pickup makes this a perfect day driver, and a strong buy.

A surprisingly terrific buy in the custom pickup segment was a 1955 Chevrolet 3200 custom pickup. In fact, Chairman and CEO of Barrett-Jackson Craig Jackson called this purchase the “buy of the auction” because of its unique customization. The Chevy went for a final hammer price of US $42,000.

Of all the custom lots available, the one that received the most attention, both on and off the block, was a 2009 Mosler MT900 GTR Twin-Turbo custom prototype. The “IAD Land Shark” was an eight-year project by Intense Automotive Design (IAD) Research & Development. This supercar sold for US $220,000 and provided the buyer some serious garage eye candy.

The Tammy Allen Collection brought more than 80 unique and exotic vehicles to Barrett-Jackson, ranging from a 1969 Ford F-250 Good Humor ice cream truck (sold for US $37,000) to a 1950 Mercury custom coupe nicknamed “Wasabi” (sold for US $159,500 including buyer’s commission) because of its unique green paint job.

A lot from the Tammy Allen Collection may have brought one of the most unsuspecting highlights of the weekend. A 2008 Dodge Viper SRT/10 Hurst 50th anniversary convertible nearly sold to a bid of US $145,000 after some muted bidding. However, before the gavel slammed, a bidder from across the room caught the auctioneer just in time to restart the bidding.

The Viper eventually sold for US $200,000 to the original winner, but not before some spirited back and forth. It was certainly one of the louder moments of the auction, as an audible roar from the crowd echoed throughout the convention center when the bidding was restarted.

Switching gears, Pontiacs on the docket had their ups and downs. A 1974 Pontiac Trans Am 455 Super Duty, one of 943 made in 1974, sold for US $128,700 including buyer commission. What makes this car stand out is that the 455 Super Duty engine in this Pontiac was a hand-built race engine, and the car was owned by a Pontiac Division engineer as his personal car.

On the other end of the spectrum, the first and second VIN numbered 1967 Pontiac Firebird convertibles did not meet their reserve and were not sold, despite getting a high bid of US $325,000.

Overall, Barrett-Jackson totaled more than US $32,500,000 in sales over the three days. Next up for Barrett-Jackson is its Scottsdale auction from Jan. 14-22, 2017, in Scottsdale, Ariz.

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